Content Writing Services
Get in touch for mindful content that connects with the target audience. Choose Gyana SEO content writing services for clear, concise, well-structured, and well-researched copy.
- No plagiarized or “spun” content
- No AI-written gibberish
- No irrelevant links to low-quality sites
- No mediocrity
I Write Different Types of Content
Blog Posts/Articles
Blog posts (also called articles) are great for educating your consumers about the problem you solve and showcasing your expertise. They also help create more opportunities for your website to rank for your commercial keywords. Articles are typically built around the core products or services.
Service Pages
Service pages are the core pages in a service-business website. They cover what each service is about, how it benefits your customers, what they can expect during the service and much more. Unlike blog posts, these pages are written to convert readers to customers.
GEO/Location Pages
Location pages tell potential customers what areas you cover and the specific services offered in that location. They’re great when targeting “near me” keywords and supporting a Google Business Profile for a local business. GEO pages are great for expanding a business’s service area.
Product Descriptions
A product description describes the product, it’s features, benefits, and how to use it. Such descriptions are used in ecommerce sites to provide all relevant facts about each product. The description page may also include testimonials.
SEO Content
SEO content is any content created to help with search engine rankings. It’s often created around specific keywords. However, such content also needs to be useful for the target audience because they’re the end users who will buy.
Press Releases
Press releases are newsworthy reports created to attract public attention through news sites. A PR could be an announcement, new information or making a statement. Besides brand awareness, PRs also help with building backlinks.
Topic Clusters
Topic clusters help organize your website content in a way that search engines can learn about your website better by the topic coverage and internal linking. They also help when you want to rank for competitive keywords.
Product Documentations
Product documentations describe how to use a product. They’re great for SaaS (Software-as-a-Service) businesses. These knowledge base pages should be very easy to read and include screenshots that are easy to follow.
Whitepapers
Whitepapers are in-depth reports that highlight a product, often a new technology or methodology. They usually present the problem and demonstrate the solution. Businesses use them to persuade readers based on clear evidence and facts.
Lead Generation Posts
Lead generation posts are meant to convert blog post readers into potential buyers, usually through a form inside the post. Unlike typical blog posts, lead-gen posts include a valuable offer that readers can download and in the process share their email.
Thought Leadership Posts
Thought leadership posts are created from the unique viewpoint of subject matter experts to educate decision makers. Unlike typical SEO content, these posts are written to showcase expertise and ultimately earn the reader’s trust.
Product Reviews
Product reviews provide an honest, in-depth comparison of your product vs competitors. They answer every question a potential user may have while showcasing features and benefits. They also include screenshots of your product in use.
Freelance Content Writer: How To Work With Me
Choose a time for a call and leave a brief message about what your goals are, your timeline for achieving results, and your website url. We’ll jump on a call so you can tell me more about your business, the product, previous marketing efforts, your ideal clients and more to do with you.
We’ll discuss what approach to follow based on my initial audit and research. We’ll also set expectations in this meeting. I’ll answer any questions you may have. Once you’ve understood and agreed with my plan, we’ll sign necessary documents, make payment and get things started.
I’ll build the complete plan and start implementing it. You’ll stay on the loop throughout the project, with monthly meetings and reporting. But you’ll also be able to contact me anytime during business hours. As we continue to review progress, we may adjust the approach as needed.
Gyana SEO Content Writing Service Process
1. Content Strategy Creation
The first step in my content creation service is strategy development. To create your content strategy, I look into your core products or services that you want to promote, your business goals and the target audience. I then analyze the main keywords; looking at competitors and the SERPs (search engine result pages) to determine the best way to rank for these keywords. I also look at your existing website content and its perfomance to determine where to start. All these help me determine the type of pages to create, which ones to prioritize and which pages to update.
2. Keyword Research
The next step in my content writing service is keyword research. Keyword research is the process of identifying the words and phrases that people search for when looking for information about your product, service or the problems your business solves. In this step, I choose the primary keyword to target in each page, as well as related keywords. After clustering keywords, I proceed to create outlines for each of the primary keywords.
The steps below focus on a single page to make the process easier to follow.
3. Content Brief/Outline Creation
After choosing a target keyword, the next step is creating an outline based on the search intent analysis and competitor analysis.
The brief includes:
- Average length
- The buyer persona description
- The goal of the page
- Primary keywords and additional keywords
- Preferred resources
- Internal links and anchor texts
- Any multimedia needed – videos or images
- Headings with brief descriptions of what to cover under each
4. Content Writing and Optimization
The third step is writing the content based on the brief. While writing, I research every heading in the brief to source original information. I look into authoritative sources and first-hand/personal experiences from various sources. Depending on the type of content, I may also use the product or software to understand it better. All this info helps me put together a rough draft.
After I have a draft, the next step is editing (and optimization if needed). Editing involves removing grammar errors and fluff, restructuring sentences, and polishing the page.
Optimization may involve:
- Using SEO content optimization tools
- Creating custom images
- Adding videos
- Adding map embeds
- Adding internal links
- Adding external links
Depending on our agreement, I may have you review the content after writing. My content writing packages include up to two rounds of revisions.
5. Publishing and On-Page SEO
The final step is publishing and optimizing the page on the live site. Publishing and on-page optimization may involve:
- Uploading the content
- Designing the layout of the page to match pre-existing pages
- Adding conversion elements like CTAs and testimonials.
- Uploading and optimizing images
- Optimizing links
- Optimizing metadata
- Adding schema
- Linking the new page in a pre-existing page(s)
The page can go live immediately or after you review it, depending on our working agreement.
Content That Aligns With Your Website’s Voice and Business Goals
The first step in my writing process is understanding the business goals that should be achieved with the content. Next, I review your website pages and other marketing content to understand your preferred tone and voice. Finally, I analyze your target audience and specific buyer personas. These steps guides my choice of content and wording to give your audience what they’re looking for, in the language that they resonate with.
Get in touch for well-crafted content that earns audience’ trust, improves search engine rankings, and ultimately achieves website goals. My content writing service includes everything from content ideation to writing and publishing.
What is a content writing service?
What’s the difference between content writing and copywriting?
What is quality content?
How do you know if your content is performing well?
How do I hire a content writer?
What are the best content writing services?
Which tools do you use to write SEO-friendly content?
Do you provide SEO content strategy services?
What are the benefits of outsourcing website content writing?
Don’t just take my word for it…
Hear testimonials from some of my amazing customers who are converting more. Contact me to get expert services in:
- Content writing
- Copy writing
- Internal Linking
- Topic Clustering
She seemed to have a way with words. Her research, analysis and writing skills are so good that I wish I could keep her forever. She always just knows what’s needed in the content to make it better than what’s out there.
She has single-handedly moved our blog from zero traffic, no strategy, no plan, to a consistently growing content hub. I’m mostly impressed by how the website glides through core algorithm updates. She knows how to produce sustainable results.
A God-sent and an amazing editor. She has a keen eye for detail and notices inconsistencies from afar. She offers constructive feedback in the most humane way, is honest and easy to talk to while maintaining professionalism. She respects my passion for writing and is always ready to help me succeed. I could go on and on because she is the best!
One thing I especially liked about her was her ability to understand what’s needed without telling her. She has a way of getting things done in the most reasonable way, with the resources at her disposal. I 100% recommend her for roles in team leadership and everything that goes with SEO strategies.
It’s been nothing but a pleasure collaborating with her. She’s been incredibly responsive, valuable, and attentive to detail since the moment she joined us. 200% Recommended!
FAQs
Scroll down to see if I’ve answered a lingering question in your mind. Use the + sign to view the answers. If you have more questions, email me at hello@freelanceseo-g.com.